The contents in the digital world are the way brands express themselves, as they talk to their audience. This expression is reflected in the different channels that the brand owns, in which it dialogues and interacts with its users using different types of digital content.
An infographic is a graph that contains information in schematic text and with graphic elements that facilitate its reading and understanding. It is very useful to get attention and provide information at a time when it is difficult for us to read long texts, and to circumvent the 20% limit of text in Facebook ads.
Contents In Videos
The video content is still really attractive to the public, and as it shows, there goes a couple of data:
In the United States, YouTube has more views than all the country’s television channels together. The engagement generated by a video is 5 times higher than that generated by an image. We devour videos with passion and, therefore, it is a great way to bring interesting and valuable content to your audience.
Contents For Blogs
For those who do not know the term yet, a blog is a web page designed to host content written as a newspaper, a kind of “logbook” of the technological era. Blogs are very useful to position our company website in Google searches since these are updates with text that the search engine “rates” favorably (for this, we must have the blog hosted on our website and use a good SEO copywriting). You must also consider the Google adwords price (ราคา google adwords which is the term in Thai).
Content marketing has been incorporated into the commercial department to set aside aggressive commercial campaigns. It is the “soft power” that moved to the world of marketing.
You are an expert in your business area, why not spread your knowledge? A webinar is an online seminar where you can offer talks as a speaker and invite people to participate in it.